Five changes in video conferencing for the next decade

The collapse of the global economy has left big business needing to cut costs in every coroner it possibly can. For many executives the solution lies in finding high tech alternatives to many of the most costly aspects of business. One of the most effective ways this is being done is through video conferencing.

The constant stream of meetings and sales pitches being presented all over the world in the flesh accompanied by high priced business class air fairs and four star hotel rooms are coming to an end. More and more organisations are looking to replace this with video conferencing, making international meetings a far quicker and cheaper process.

As the quality of video conference technology improves and the experience gets closer to that of a real life encounter the adoption of video conferencing technology is only going to become more wide spread.

Video conferencing is already available in extremely fast frame rates at full HD resolutions, but what else can be done to help make the form of communication seem more real. What are the technological developments we can expect in the next decade?

Skype's Logo

Skype can be used as a video conferencing tool

1 – Translation software

With video conferencing making global operations affordable for even smaller business, more business are going to be looking to have presence over seas and this will call for low cost translation services.

Translation software is quickly developing; two years ago we saw the iPod app that used it’s camera to instantly translate any written text, and this will quickly be combined with high quality voice recognition technologies that are become standard on the new generation of smart phones. We are not far off software that will quickly and efficiently translate the spoken word.

2 – Holographic projection

Previously the types of light needed for this kind of projection were too hot to be used in the kinds of small devices available in offices. However laser lighting means that holographic projectors will soon be able to be built small enough for not only office use, but could also be built into many portable devices such as smartphones.

Flash memory in smart phones could soon be replaced with a new storage format based on this technology, holographic memory. This will greatly increase storage capacities as the same area of a storage device can be used multiple times by projecting the light at different angles, read speeds will also become much faster as holo-memory can be read from many different points in parallel. This eliminates many of the large file size issues that have been hindering the spread of video technology

3 – Video takes over from the written word

As high quality webcams become more standard features on modern netbooks and better integrated with communications services such as Facebook, it is expected that people will begin to move away from writing emails and instead compose video mail instead.

For many a video message is quicker and easier and also seems more personal, now that it is as easy as clicking a button on Facebook to send one it is only a matter of time until they over take emails in the frequency with which they are sent for personal communication. The paper trail that emails leave behind may mean it takes longer for them to be used in business.

4 – A rise in personal broadcasting

YouTube videos are increasingly becoming an entertainment format that rivals television. The content on You Tube that is produced by individuals or very small companies is now genuinely entertaining yet far cheaper to produce than more traditional formats. With cost cutting becoming more essential these lower budget forms of entertainment are only going to increase. This could shift the way the entertainment industry is structured with more talent choosing to run there own company and be there own boss broadcasting themselves over the web.

5 – Increased usage of Telehealth

Also expect to see the medical industries developing more technologies based on video conferencing which will allow doctors to diagnose and treat patients from a distance. Telehealth hardware is already on track to be a $990 million market by 2015 and predictions are that this will continue to $6 billion five years after that.

At the moment telemedicine technologies are very much focused on developing countries, where there are shortages of doctors in rural communities. As telemedicine technology improves though it could be adopted in the west too allowing anyone to be treated by the best doctors in the world, no matter there location.

How to choose the right laptop for you

After my recent post on how to be a smart online buyer, I thought why just help people get a good priced product, as a good price doesn’t always mean good value.

As a laptop is something most people probably buy online, and as it is also something that often costs a lot of money, I thought why not help people choose which is best for them. Maybe in the future I will do the same for mobile phones, digital cameras and who knows what else!

What is it going to be used for?

The main thing you have to work out is what is the laptop going to be used for? Do you need something that can cope with 3D HD gaming, or are we just looking at text editing, emails and the web?

The more you want to be able to do with your laptop, the greater ability it will need to have, meaning that it is more likely to need a higher spec, and therefore probably a more costly speck.

I only really use the internet

If most of the stuff you do is online, then you probably don’t need a very high spec laptop – just a good internet connection. If you laptop is mainly used for blogging using an online system like WordPress, Blogger or TypePad, playing your favourite online games, typing emails using an online webmail service, and socialising using Facebook and Twitter (I should point out other social media sites are available ;-)) then you might want to look into Chromebooks – or low spec laptops.

The Google Chrome LogoGoogle says that Chromebooks are ‘nothing but the web.’ They run a 100% cloud based operating system, meaning that all your data, settings etc. are stored online, safe and secure in the cloud. This means they only take secconds (literally 8 or 9) to boot up, meaning you are off and working/playing in an instant.

Here is how Google describes Chromebooks:

“Chromebooks are built and optimised for the web, where you already spend most of your computing time. So, you get a faster, simpler and more secure experience without all the headaches of ordinary computers.”

Chromebooks are very fast as they need no virus protection, have no background processes slowing them down, neither does it need updates, since all of that happens in the cloud, basically everything runs from the browser.

If you don’t want a Chromebook, you probably only need a really low spec laptop, so that could be very cheap. Regarding operating system, if you like pretty styles, then go for Windows7, as that it stable and also ‘looks good’ avoid Vista, especially on low spec laptops, as it can really slow them down – XP and 2000 are also good.

It’s going to be a family laptop

If you are looking for a typical family laptop, where some of the kids will want to play flash games, but they will also need to do their homework, and the adults want to be able to check their emails and social profiles for updates, then you are probably going to be looking for a pretty standard PC.

To make sure it is quick and doesn’t slow down you would probably benefit from a dual-core processor. Dual-core means that the computer possess more than one CPU. Extra CPU’s means that you can process data faster, therefore your laptop will run quicker.

In order for your extra CPU’s to be effective, it would be a good idea to have at least 1 gigabyte (gb) of RAM, and preferably 2.

Windows7 would be perfect for family usage, as would XP. 2000 may look and feel a little dated, and Vista is likely to cause you a lot of grief!

I edit photos and run games and watch online media

If you like to have a lot open, and often are found editing photos, playing CPU intensive games, and watching HD videos, then you probably need a pretty powerful processor, along with a decent sized hard disk, a good amount of RAM, and a dedicated graphics card. Screen display resolution is also likely to be important, as if you like HD, but have only a standard screen, you can’t display HD.

Intel make a type of processor called i3 and another called i5. These are very well designed processors and run very well. If you see i3 or i5 on a PC, it is probably going to be a good one. Photo editing and gaming can be very hard disk space hungry tasks, so I would recommend getting at least a 250gb (preferably a 360gb) hard disk. With a laptop, short of getting an external hard drive, there is no easy way of expanding the amount of space you have.

This type of user would benefit best from 4gb of RAM, and a dedicated graphics card – this basically means that the graphics card is a separate component within the PC, which has it’s only memory and processing unit.

I do all of the above and more, and I do it all at the same time!

If you can never seem to find a laptop that is powerful enough for you there are a few options available to you – sadly, they area all rather expensive ones!

The first would be to get a powerful MacBook. MacBooks are notorious for their high specs, stable operating systems and therefore lack of time spent loading.

The second would to be to buy a quad-core i7 spec laptop. Most MacBooks run off core i5 and i7 processors anyway, however Windows also performs very well when being run on a core i7 machine.

The intel Core i7 proccessor badgeA dedicated graphics card is a must for this type of user, and 4-8 gig of RAM is recommended. Depending on how long you want to keep your laptop will determine how big your hard disk will need to be. My advice would be that if you are likely to want to keep the same laptop for any more that 4 or 5 years, get a terabyte hard disk.

Another option would be to have a custom built laptop. These can sometimes work out cheaper, but you need to be cautious, as if you, or whoever is building the laptop aren’t 100% sure of what’s what, then you could face compatibility issues.

Certain processors work better with certain types of RAM, certain operating systems require certain types of graphics cards, and certain hard disks are needed in order to be compatible with the rest of the machine. Basically certain part of the laptop will naturally work well together, however if you custom build your laptop, you might have 8gb of RAM, but the problem is, your processor finds it hard to deal with that type of RAM.

Other things to consider

When choosing a laptop, it is also important to consider things like who it’s made by. Different firms have different reputations for the quality of their laptops, but also consider the quality of their customer service. If their automated calling systems drive you mad, then it may be wise not to buy one of their laptops.

Furthermore, consider your other devices like cameras and phones when buying a new laptop. Some devices may not be compatible with your operating system, or you may need to get some new camera cables if your current devices can’t plug in to your new laptop.

Connectivity is another important factor: does your laptop have inbuilt Bluetooth, Wi-Fi or infrared? If you are forever connecting to mobile Wi-Fi, or your phone to download pictures, then it would be useful to have such functions inbuilt.

An inbuilt webcam and microphone can be very handy if you are often using programmes like Skype to talk to friends on the internet.

Also don’t forget the battery. If you barely use your laptop when you are away from a plug, then the battery is probably not of much importance to you, however if your laptop battery is important to you, you may want to avoid second hand laptops. Laptop batteries from second hand machines can often be less powerful and last less time than a normal battery would.

The right laptop for you

Getting the right laptop for you can be crucial in making sure that you get value for money, as a laptop with spare capacity is a waste of money, as is a laptop that cannot perform to the standard you need.

If you need any more help in choosing the right laptop for you, drop a comment below 🙂

Stream Yourself into More Customers – With Little Buffering!

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When starting a business like a restaurant or a speciality retail clothing outlet, the main goal of the owner is to entertain customers in order to get repeat business. While retaining customers is the goal, how to attract them in the first place is a goal of all aspiring business owners. Once the events and activities at your location have become old news, customers can always go down the street to get a beer. Using websites and other technology to make your business more interactive will attract more customers and keep your location fresh and alive.

By placing a webcam in the kitchen, visitors to the website can watch cooks chop, dice, fry, and set on fire the food being prepared in real time. If you have a staff of flamboyant bartenders, visitors to your website can watch them craft cocktails, set tequila on fire, and entertain guests.

A Webcam

The Boatyard in Panama City, Florida has live cams on both their bar and the ship dock so website visitors can see what kind of seadogs are pulling up to get their grog. If a potential customer visits your website and sees a vibrant and lively atmosphere on your stream, they will be more prone to check out your physical location.

An event such as a concert is a sure way to draw customers into your building while naturally increasing sales. The same theory will hold true if you post a video or stream of your concert to your website. By marketing through social media, visitors will visit your website for the video and stick around to find out about your business. In order to guarantee maximum stream quality, your business can use a cloud gpu to ensure your event has a seamless broadcast.

Offering live streaming video of your business on your website will help you gain ground in search engine results. Instead of relying solely on word of mouth and reviews from other websites, your page will rank higher in search results even when people use generic terms like “best local seafood” or “high-end retail.”

Streaming video can also be used in reverse to keep customers who are already at your business entertained. While waiting for friends to arrive customers can watch streaming content on television while enjoying a drink at the bar. In a high end fashion boutique you can stream video about how your products provide more benefits than the competitor’s. By using cloud hosting services you can ensure that your streaming video network operating system doesn’t interfere with the day-to-day operation applications you use for business.

There is no doubt that everyone you want to visit your business is on the internet. Instead of sitting idly by, make sure you catch more customers by making your online location as cool as your physical.