Why a presence on Twitter can be good for your business

Before I start out, I want to clarify that it’s not a crime not to be on Twitter or any other social media platform. Before Facebook and Twitter, businesses still found many innovative ways of marketing their products and services. But, the whole idea of making use of social platforms such as Twitter to promote your business is to leverage their ever growing popularity for business benefits. The platform is there, you only have to use it. What could be simpler!

What you are trying to do is transfer a minuscule of the popularity of Twitter to your business.

If that’s not convinced you enough to get your business on Twitter, let’s see how a presence on Twitter will be a big step forward for your business.

Better Business Visibility

Better Business VisibilityThis is a no-brainer. A business profile on Twitter will give your business improved visibility, which in turn means that it will be able to reach a wider audience.

What’s more, this is an automatic benefit of having a Twitter presence. One of the better ways of making optimum use of your Twitter presence is not including your business website link in your profile, but creating a Twitter centric landing page, for all those people who have found your business through Twitter. This will ensure better lead generation.

Gain Strategic Intelligence

Your business cannot do without being nimble footed. If your business is not in tune with the latest happenings in its niche, there is a good chance that it won’t be able to compete with the other players in the market.

A Twitter presence allows you to gather competitive intelligence by monitoring the tweets made by your competitors. You can track their latest developments and any happenings that you can exploit for your benefit.

Managing your Online Reputation

When it comes to business, reputation is everything. Any loss of credibility will be immediately reflected in its sales figures, so you need to be able to manage its reputation in totality. Here, we are looking at its online reputation. Twitter helps you manage it, because news breaks extremely quickly on this platform; and there is a good chance that your customers are going to use your business’s twitter network to give feedback about your products and services.

So, you will need to monitor the tweets about your products and services, to rectify any flaws in them. This goes a long way in minimizing the damage to your credibility.

All in all Twitter is a great way of ensuring better public relations and generating brand awareness, enhancing brand credibility and improving brand recall.

Your presence on this platform helps you engage with potential customers and also interact with existing customers. This one-on-one improves credibility and generates a favorable reputation for your business. All this isn’t something that your business can afford to miss out on.

If your business is not on Twitter I believe that you are doing it a disservice.

Are you doing your bit for the blog?

Yesterday Jonny, one of our authors, emailed me to let me know about the post he had written on the site he writes for (the Bassetti Foundation) where he wrote about the community awards he picked up, praised the blog and talked about and linked to the posts he has written for us.

Jonny asked that I promoted the idea of the community a little bit more through an article, which is exactly what I am going to do!

It is time for the poster again 😉

Technology Bloggers needs your help!The idea of a community blog is that everyone benefits. It’s in our slogan:

“Read | Contribute | Benefit
A whole community of technology bloggers”

The three keywords there are contribute, benefit and community. We are a community blog, designed in such a way that everyone is able to benefit.

If everyone is helping to improve the blog, the better the blog is, therefore the more we all benefit. Basically the more we all put in the more we all get out.

I really do try hard with this blog, I give it my all, and I feel that if we all did a tiny bit more (like Jonny has) we could make this blog so much better – and it is already really good! A better blog means more benefit for all!

Let me explain.

PageRank

If all of our readers, writers and commenters (I know some of you are all three!) were to write a post like Jonny’s, more PageRank/link juice would be flowing into the blog. This would increase the blogs PageRank overall – not that a high PageRank is anything to really fantasise about.

If the blog is of a higher PageRank, more flows back to all those commenters and writers who have links on the blog, therefore they get an increase in PageRank too – a benefit directly derived from Technology Bloggers.

Traffic

PageRank is maybe not the best of examples, so let me give you another example, using traffic. If you write about the blog, include it in your bio, tweet about it, post about it on Facebook and generally share it via all your social internet channels, then the blog’s traffic will increase.

More people (traffic) means more people reading the content, more people commenting, a bigger, better and stronger community, more opportunities, more articles etc. it also means that for those writers who are adding AdSense to their posts (like Alan) the chance of making more money increases.

More people means more articles getting read, so writers are getting better exposure/greater publicity. Commenters links are more likely to be followed etc.

Brand

Having a bigger, better blog and community, make Technology Bloggers a stronger brand. This means that your association with the blog is a greater benefit for you. Saying you are a writer for TechCrunch brings you a lot of credibility, due to your association with the strong brand, we can make Technology Bloggers like that too!

The bigger we get, the more everyone involved gets out of the blog!

You

So what can you do to help your blog? The answer? Help us by promoting the blog further. We have a great community here, loads of fantastic writers, writing brilliant content daily, so what we really want to do now is expand, and to do that, we need to help more people find out about us.

Why not tweet if you read an interesting article here, also, if you can +1 it, share it via Facebook etc. please do!

Why not tweet or post a comment like:
I am part of the great dofollow community over at Technology Bloggers (www.technologybloggers.org) why don’t you come and join me?
or how about
Why not check out the great dofollow community over at Technology Bloggers – www.technologybloggers.org?

Like us on Facebook, follow us on Twitter, share our articles!

If you are a blogger why not add us to your blogroll, or page of favourite sites? Why not add a link to us into your bio? You could even write a post like Jonny has done.

Here are some images you could add to your blog, or post via social media to help promote us:
Technology Bloggers - A Dofollow Community Blog a smaller version – more are available, just contact me 🙂Technology Bloggers - A Dofollow Community Blogshow off that you are part of the community!
I Am Part Of The Technology Bloggers Dofollow Community! www.TechnologyBloggers.orgIf I was a normal blogger, that might have seemed like a very needy plea for help to improve our traffic (which is already very respectable) however I am not, I am a member of a community blog. That is the difference, I am doing this on your behalf. You reading this are going to benefit (hopefully!) from this article, through the communities (that includes you!) response.

What are you going to do to help the blog? Let us all know below! If we get enough people writing about what they have done, I might write a post promoting those people!

Technology Bloggers – a community blog from which we can all benefit!

Why you should use and update CommentLuv

Just to let you know this is my (Christopher Roberts’s) 50th post on Technology Bloggers!

CommentLuv is a fantastic plugin which helps commenters get more out of their commenting experience.

Technology Bloggers has the CommentLuv plugin installed and enabled. This means that when you comment here, you get to ‘show off’ one of your recent articles by ticking the CommentLuv box, and because we are a dofollow blog, that also gives you a dofollow link back to your article.

I believe that using CommentLuv makes your commenting system more fair, and therefore increases your commenters, good PR and subsequently traffic.


As a commenter, to use it all you need to do is input your URL in the normal URL field, and then tick the CommetLuv box. If you are a registered CommentLuv member then the plugin will go to your feed and bring up your latest posts. If you are not registered, it will spider your site for an RSS feed and then return the posts from that.

So CommentLuv is great for commenters and blogger. But what’s the customer service like? Well the reply to that is fantastic!

Earlier in the week there was a CommentLuv update (2.90.8) but all wasn’t good. On Wednesday I realised that all comments were showing the CommentLuv text, even if the CommentLuv box was not ticked, or a URL present.

I fiddled with the settings, but it didn’t seem to work. So I contacted the CommentLuv team for support. Now in the past I have contacted plugin owners and it has been weeks until I got a response. However it took Andy Bailey (the plugin author) just 11 minutes!

He left a comment and saw the problem.

Andy Bailey's comment showing the CommentLuv faultHe then quickly updated the plugin and sent me it via email, asking me to beta test it, to check the issue was resolved. His second comment (below) shows that it was 🙂

Andy Bailey's comment showing that CommentLuv was fixedNow unfortunately this means that you now need to update to CommentLuv 2.90.9. Okay, Technology Bloggers is to blame for the update, sorry folks, but hey, it works great here now 🙂

Going to comment? Give CommentLuv a try.
Got a blog? Why not install CommentLuv on it?
Already using CommentLuv? Please update to 2.90.9 🙂

What are your thoughts on CommentLuv?

Thank you Andy Bailey from all of us here at Technology Bloggers 🙂