How to choose a domain name and a host

If you want to set up a website or a forum, it can be a process which takes a lot of time. Setting up a blog is usually a bit quicker thanks to blogging platforms, of which there are many free ones on offer.

If you are self coding your blog like I did with my old technology blog, it will probably take just as long as a website to set up. However if you are going to use a blogging system to do all the hard work for you, like Blogger, WordPress, Typepad, Movable Type, Drupal etc. setting up your blog is likely to be a lot quicker.

WordPress prides itself on its famous ‘5-minute installation‘ but before you get there, and this is the same for any type of site, you need to choose a URL (domain name) and host.

The Official WordPress LogoSome places offer you free URL’s, like WordPress(.com) and Google Sites, however they often restrict the control you have over your site – for example you may not be able to have ads on the site, or you may not be able to edit themes.

Assuming you want to have a unique URL/web address, then you have the challenge of choosing your URL, and where to host it.

Deciding upon a URL

Choosing a URL can be very hard, however my best advice is to go with your brand. If you are setting up a computer review blog, and it is called ‘ComBlog’, then try to find a URL with ComBlog in it.

Some people would say work out what keywords you want to show up in the search results for, and choose your domain taking those into account, e.g. freecomputerreviews.net; yes such domains may help you in the short term, however once you are established, I think that a branded domain is always best.

Going back to the ‘ComBlog’ example, domains like ComBlog.com and ComBlog.info would be great for your site, as they are short – therefore easy to remember and simple enough to spell.

The type of hosting

The next step is choosing what type of hosting you want. Do you want Windows or Linux? If you just want to run a simple website, I would suggest a Windows powered domain, however if you want to run something like WordPress or many other blogging platforms, you will need a Linux server.

Your host

After that you have to choose who is going to host your site. If you have a server at home/work and that is running 24/7 (as if it goes down, so will your site if it is hosted there) then you could host it there. However for more bandwidth, space and security, you probably want to get someone else to do it.

The problem is, who to choose! You could go to individual hosts websites, and try and work out which one is best for you. Alternatively, you could go to a web hosting comparison site, like Web Hosting Search. Such sites can offer you a very detailed overview of different hosts and what they can provide. They also contain users opinions – helping you further to choose the right company.

One useful tool that such sites offer (specifically Web Hosting Search) is a WordPress hosting comparison. This can help you find hosts that offer WordPress hosting – if that is what you are looking for.

Things to check

Before choosing your host, look at what they are offering you. Are your emails free, and can you have as many addresses as you like (e.g. talk@ComBlog.info, hello@ComBlog.info, John@ComBlog.info etc.)?

Also, how much traffic can your site receive each month? I recommend that you have it unlimited (or as high as possible) as there is nothing worse than your host cutting you off because you are too popular! This happened to Chadrack, owner of WebIncomeJournal.com not so long ago.

Also how reliable is your prospective host? Is your site likely to go offline a lot, or do they have a 0 down-time policy?

Some hosts offer you your domain free if you host it with them, so do look out for offers 🙂

Are you looking to set up a website? What is your advice to those who are, or if you are, is this helpful?

Google gives users malware warnings

Yes you read right, Google is now giving users alerts if it believes that their system is infected with malware.

Over the last week, millions of users will have logged on to Google, only to find a warning telling them that Google believes that their computer ‘appears to be infected’.

Here is an image of that very message:


A Google warning telling users that their computer appears to be infected

Okay my PC isn't infected so I couldn't show you an actual message, but a clever bit of Photoshopping can help me to show you 😉

Google says that it is trying to improve the web for users, and in doing so, it believes that it can enhance users experience, and keep them safer online.

Malware can send users to ‘virus’ pages when they search Google, one of the main reasons why Google wants to help users fight it. The other is that often malware can send tonnes of spammy traffic towards Google. This is not very good for their servers, and could potentially become very costly.

Sometimes Google needs to turn some of its servers off for maintenance, meaning they need to redirect the traffic. However certain malware can keep ‘spamming’ these servers with unwanted traffic, causing the guys at Google a bit of a problem!

Google says that the main cause of malware infection is users downloading face anti-viruses when instructed to by bogus warnings on false websites.

The search giant does currently offer warnings to users on some websites that it knows could potentially infect their computer. Here is an example of the text it may put below a potentially dangerous search result:

This site may harm your computer

An example of the "This site may harm your computer." text that features below some search results in Google

Keeping safe online is a challenge, so it’s good to know that along with our anti-virus software, Google is also watching our back.

To find out more you can read the official blog post on Google’s blog 🙂

How Google’s Panda Algorithm is changing the web

On April 11, 2011 Google announced on it’s Webmaster Central Blog sweeping changes to it’s search index. In an effort to promote high quality websites and eliminate websites that have poor content the algorithm was adjusted. This adjustment incorporated “feedback signals” which are expected to help Google users find better search results.

What started out as something small

What was described by Amit Singhal, Google fellow, as a “small” update, affected only 2% of US queries has turned out to radical. CNET describes the Google’s algorithm as “radical” and reports the websites that have been affected by reduced rankings.

Great websites drop in ranking

The British Medical Journal, the Cult of Mac, and WikiHow all dropped in visibility. Considered to be reputable sources, and not content farm, these reduction in rank show the algorithm still needs some fine tuning. Other websites that might be considered content farms have been dropped as well.

Facebook, Yelp & Twitter rise in rankings

Websites to increase in ranking are Facebook, Twitter and Yelp. These websites moving up begs a question though. Facebook already has over 500 million active users, of which, 50% log in each day. Does this website really not already appear “high” enough in the search engine. In addition, social media is changing Google search results with the adoption of the “Plus One” on Google and “Likes” on Bing.

Facebook increase in rankings and wikiHow decrease in rankings

Local Searches Soar

Despite the rise of social media websites and some news sources, many poor websites have fallen in ranking, as was expected from this Panda Algorithm shift.

Local searches have significantly improved, however, due to this shift in the algorithm. Websites of companies that are popular in the United States (David’s Bridal, Barnes and Nobles, Walgreens) all appear prominently in the US search index, but not in the UK index. This shift paves the way for a greater index in international search engine results. Improving international search results is a significant win for Google’s index.