How to keep up to date with web design trends

A lot has changed in the world of web design in the past few years. For instance, today we use a lot of design terms such as minimalistic web design, intuitive interface, contextual menus etc. All these terms were unheard of or not so common, a few years ago.

Nowadays, there are a number of spectacular websites, which are dynamic in nature. These sites have been designed using some of the latest tools and technologies. Hence, if you too want to be a part of this new world and develop some of the most amazing and innovative websites, then you must be well-versed with the latest web design trends in the market.

Let us take a look at some of the ways how you can stay updated with the latest web design trends doing the rounds.

Take part in discussions with fellow designers

Take an active part in discussions with fellow designers on various forums and blogs or even face-to-face. This allows free-flow of information, which includes the latest design news and trends. For example, on one of these forums, you may get a chance to interact with an expert designer, who has used a certain technology on his/her website and end up getting a tip or two on that particular technology. Later on, you can implement whatever you learnt, on your website.

Make full use of the internet

You get a wealth of resources online, to update your knowledge in the latest web design trends. Let us take a look how you can use the power of internet for your advantage.

Social media sites – Social media sites need no introduction. Such sites are growing by leaps and bounds these days. You can use various social media sites like Twitter and Facebook to keep yourself updated with latest web design trends. For instance, you can visit various design forums, share your work, connect and network with the industry experts and fellow designers, join various groups, attend designer events and do lots more on these sites.

Design blogs – There are endless design blogs and even full-fledged websites dedicated to website design such as Smashing Magazine, Mashable, DesignModo etc. You can go through these blogs and websites and read reviews, comments, write-ups and learn numerous tips and tricks relevant to website design.

Smashing Magazine's logoeBooks – A number of latest web design ebooks penned by expert authors are available online. You can buy a number of such books at discounted rates or download some of them free of cost. Use these books as a reference when you design your sites.

Newsletters and magazines – Subscribe to receive various newsletters or online magazines from different sources. For instance, you can visit various tech-blogs or tech-news websites and sign-up to receive their newsletter/magazines directly in your inbox.

Browse the work of top designers

Whenever you find some time, go through the work of top/expert web designers. Many of these designers have their own sites. View their galleries/portfolios to get an idea about the latest, ongoing trends in web design and take a cue from them.

In conclusion

These are some of the ways through which you can know the latest web design trends in the market and design innovative websites.

Ideas on how to promote a startup on a budget

Successful startups have some things in common and top notch marketing is one of them. You might have come up with the greatest idea in the world or built the coolest application, but if other people don’t know about it, your idea or product isn’t worth much. Many young entrepreneurs get so sucked into the creation of the product, that they treat marketing as an afterthought. But as I said before, if users don’t know about a product they won’t be using it.

The immense popularity of the internet has leveled the playing fields, so someone with a small budget working from a garage can compete with big companies as long as they have a cool idea. In fact they might have a better chance in some niches because people have started to distrust companies. Below are few ways you can promote your startup – specifically tech startups.

Social Media

The starting point is creating a Facebook page and a Twitter account. Both are free to start and you have the potential to tap into millions of users. You can get the ball rolling by asking your friends to like and share the page.Business Networking in the 21st Century

Social networks are a good place to share your ideas and plans and get some feedback on them. Every little things count to successfully promote your product. If you have a product that is catering to a specific niche, then try joining a similar niche social network as well.

Contacting Leading Blogs and Getting Press Coverage

Once you come up with a working solution you can contact leading industry blogs to cover your product. Most major technology blogs like TechCrunch and Mashable have separate application forms for startups, so if you are confident about your product you can submit to them.

EDITOR NOTE: I must have misread, I couldn’t see Technology Bloggers among those ‘major technology blogs’! 😉 One day… – note by Christopher

Not only will you get massive exposure you will be able to get funding as well. Even if you don’t get published in major publications there are many other websites that promote startups and you can find many of them by doing a simple Google search.

Attending Conferences

Attending conferences and your local tech gatherings is another great way to spread the word about your product. Attending major conferences helps you network with people and pitch your product to industry leaders.

Local gathering are important because in most of these you will be able to present your product to an audience using a projector, which is far more effective than reading an article about your product. You will also get instant feedback on how you can improve your product as well.

Search Engine Optimization

Another promotion stream that is ignored by most startups is search engine optimization. Although most people in the technology field know about SEO, few actually try to leverage its power. This is especially useful if you are a global product catering to a non tech crowd. They won’t be reading Mashable and attending tech conferences, so the most probable way they will find your product is via search engines.

Even if you are catering to a tech crowd search engine optimization is a must. The long term benefits of SEO are immense. Although it is advisable to outsource your SEO work, if you have lots of content produced through your blog and website, it is better to hire your own SEO engineer. Be careful though, as black-hat SEO can be very damaging to a site, so if you do outsource, make sure it is to someone trustworthy.

Mentioned above are some major things you can do to promote your tech startup. Always remember that more people know about your product the better. The bigger your customer base, the likelihood is, the more money you will make/people you will help!

Blogging Vs. Microblogging

Who Will Win?

I’ve been blogging for over two years now.

It’s been a fun experiment, spending hours pouring into long-winded pieces of prose, carefully editing each word to pull out just the right meaning, and finally clicking the magic publish button… just to have it be read by a total of 3 people (which usually includes both my mom and my mother-in-law).

There’s nothing the matter with blogging. It’s a mighty fine platform for building an audience, spreading the word, and making a difference.

But sometimes I wonder if there’s not something more.

TechCrunch recently reported on the insane exponential growth of Tumblr, a microblogging service that is now getting close to 8 billion page views a month.

What is going on with microblogging and is it better than blogging? (Or the better question: has the train left without me?)

As noted by Wikipedia, über blogger Jason Kottke made the following observations way back in 2005:

A tumblelog is a quick and dirty stream of consciousness…They remind me of an older style of blogging, back when people did sites by hand, before Movable Type made post titles all but mandatory, blog entries turned into short magazine articles, and posts belonged to a conversation distributed throughout the entire blogosphere.

Aha! With just these few astute observations, a new picture starts to emerge.

Blogging Has Developed Rigid Standards

Blogging in many ways has formalized. It’s good for long thoughts, deeper ideas, but in measurable ways it has quietly crystallized into a rigid and imposing system.

Popular blogging services like WordPress force you to come up with a title for every post, no ‘ifs’, ‘ands’, or ‘buts’. And if you don’t choose a category, you’ll end up with the silly looking “uncategorized” label gracing your posts.

Whether you like it or not, there are stringent rules to follow if you want to play the game on their service. And after all, the search engines are hungry to index your posts and make them easily digestible for the web, so why not fall in line?

The conformities are obvious:

  • Trackbacks automatically organize incoming links.
  • Sidebars run down the right side of the site.
  • Subscriber counts brag the latest stats.
  • “Follow Me On Twitter” banners scream for attention.

What started out as an experimental ecosystem has turned into a fairly well-governed digital edifice. And in the meanwhile, the abundant room for free thinkers and self-expression slowly diminishes.

Microblogging Is A Freer Laxer Environment

Let’s be honest.

Most days bloggers write nothing at all because the sheer pressure of creating a masterpiece of a post is just too overwhelming.

But on Twitter, one snarky tweet can say it all with less.

You can write two sentences on your tumblelog and no one will be bothered.

There is a freedom to do whatever you darn feel like doing. On Tumblr if you just want to post a picture that connects with your inner self on some deep emotional and unexplainable level, you just do it.

If you want to reblog a different Mark Twain quote every day, you have permission.There are no rules. You don’t even have to name your microblog.

Many times I’ve run into a very neat tumblelog only to be shocked that it’s completely anonymous. No descriptions, no user image, no advertisements, just a stream of short poignant content.

But Blogging Harnesses the Real Power of Ideas

Despite the benefits and freedom of expression granted by microblogging, the chances of changing the world (or making a profit) are much slimmer than regular blogging.

The reason is the power of a well developed idea.

Tweets are cute, but they lack the intellectual and creative substance of a more sustained thought. 140 characters or even a single paragraph cannot provide enough
context to tell the whole story.

How many times have you seen a quote taken out of context? That’s the fundamental risk of ultra-distilled micro-ideas. You aren’t quite saying enough for people to get what you mean. Traditional blogging has the potential to unlock a deeper meaning that cannot be conveyed by separate smaller units.

Bloggers have helped create a new brand of citizen journalism that is shaking traditional forms of media.

Aspiring authors have garnered the attention of big publishers and earned book deals by attracting a large fan base through their blog.

Blogs can do all those things for which microblogs are much less suited.

Although some Twitter users have made a name for their self and or participated in highly significant events (like the raid on Osama Bin Laden), microblogging still has a long way to go in terms of impact.

However more and more people are turning to microblogging to reach new audiences. By now every company uses Twitter, but more and more like Mashable, the New York Times, and Huggies are leaping head first into Tumblr as well.

So which platform is better?

Which has the greatest potential?

You tell me. I’m going to reblog Mark Twain quotes now.