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Google Plus – a breath of fresh air?

3rd August 2011 15 Replies bhattman

For years websites like MSN and Facebook have been growing in numbers. Many rivals, less efficient and less popular social networking website, have died out as they are crushed by the giants. But Facebook seems immune from the possibility of extinction, with a growing number of users currently at over 640 million users!

MSN had a golden period and enjoyed strong competition with Facebook. But the Microsoft owned site has 120 million users and falling. It looks like MSN will be joining the likes of Bebo, Digg and Myspace. I myself deleted my Myspace account when I decided to hop onto the Facebook bandwagon.

But for years it seemed that Facebook would never be challenged, and that was the case, until, now! A company which has 15 times the amount of revenue is stepping up to the plate. Google. The internet giant is taking over world computing. With 85% of the world using Google as their search engine, 15% of internet browsers in the world are Google Chrome – but this is fast growing – and now the $30 billion company is preparing to take on Facebook with its own social network – Google+.

In its two month infancy it is showing similar trends to Chrome and is rapidly growing in usage with 20 million worldwide users at the moment. Although this may seem puny, bear in mind it isn’t open to the world public entirely just yet. At the moment, Google+ is an invitation only site until it opens fully in a couple of months.

I have put my name down to use it on its somewhat large waiting list. But what is all the hype?

Key Feature:

Circles – This allows me to group my friends, so for example:
- Music pals – Joe, Tom, Abby…
- School pals – Michael, Adam…
- Work Colleagues – Jane, Adam, Monica…
Hangouts – A 10 people group video chat
Sparks – Using Google’s search engine you can search for interests
The Stream – Users can see their Circles’ updates – similar to Facebook’s wall
+1 – Allowing people to recommend items and websites

These are just some of the functions available to use on +. But is it what we are looking for?

In my opinion yes, just like Google Chrome did with Internet Explorer it will provide a breath of fresh air to the social networking industry and I think will be a very realistic competitor to Facebook.

It seems like it is made with much more quality and with far more enhanced features than Facebook, which has many problems, technically and pragmatically.

So I for one am really looking forward to joining it and setting up my profile when it becomes open to the public.

How to be a successful blogger

25th July 2011 7 Replies Christopher Roberts

This is the conclusion to a series of articles in which I shared with you my knowledge of how and why Technology Bloggers has been so successful, so fast. Learn more about this series by reading our Technology Bloggers success article.

So there we have it, the first Technology Bloggers series has been brought to a close.

For the last six weeks, every Monday I have released an article as part of a series, explaining how and why Technology Bloggers has become such a successful blog in such a short space of time. This is the last article in that series.

So what have we learned over the series?First off we learned the importance of a reputation in blogging. If you have a positive one already, great, if you don’t have one, you need to start to build one to become known on the blogosphere, and to run a successful blog. A reputation can give you authority and respect in your niche.

Second we learned how promotion is a key factor in blogging, and how you need good promotion from the start to have sustainable success. Utilise social media and your online connections. Also, make sure you comment on friends blogs and if you have a blog or website already, plug your new site there too!

Then we learned about how respect is a key part of blogging. To conclude an entire article in just one sentence: basically, if you respect your readers, they will respect you, hence why we are a dofollow technology blog 🙂

The fourth in the series taught us why competition in blogging is important. Competition in blogging helps you to gain readers, especially commenting readers. Competitions contests themselves can also attract many people to your blog, from others on the net.

In the penultimate article in the series (excluding this article), we were shown why it is very important to give your readers lots of ways to subscribe to your blog. Email Subscriptions, Facebook and Twitter are what we use, although no-doubt that list will change in the future 🙂

The final article in the series taught us to follow the experts in blogging to succeed. You can either learn what works and what doesn’t work for yourself, – the hard way – or you can look at the experts, and see what works for them. Learning form your own experience is good, learning from others is more productive and wise.

The end of this series has got me buzzing to write another, but what about? Is there anything technology, blogging or science or related that you would like me to either teach you or research for you?

Any suggestions? Throw them at me below 🙂

Thanks for following the series and all also thanks for all the comments along the way. I hope you have learned something useful, which you can hopefully apply to yourself and your site 🙂

5 Reason Why Phishing Is Still A Popular Trick

14th July 2011 18 Replies Alan

Phishing had been widely used at least half a decade ago but it still remains as one of the popular method to scam internet users. Just recently, thousands of Tumblr bloggers were affected by a phishing attack which caused their credentials such as username, passwords, and email addresses to be stolen. Many of us might still be wondering why there are so many victims out there even though we had been taught from time to time to stay aware of a phishing scam. There are five reasons here why phishing is still a popular trick and below are the reasons.

#1 – It tricks the victim with fear.

One of the most common method is to trick the victim by sending them an email and tell them that their internet banking account is being compromised and need to click on a link to resolve the issue. Once the user followed the link, the user will be redirected to some forged website that looks similar to the banking website which requires the user to input his/her username and password. Once that form is sent, all the data will be transmitted to the attacker controlled server. Users who have a large amount of cash in their banking account will be scared to see this mail and some of them will follow the mail to avoid their account being compromised.

#2 – It tricks the victim with special interest.

Some scammers use the scenario such as winning lottery or viewing adult material to create a temptation for the victim to click on a link that redirects to the phishing site. Just recently, Tumblr bloggers were asked to re-verify their accounts by entering the username and password in order to continue and view the adult content. At times, it is not always money related issue can relate to phishing scam, but also special interest as mentioned can relate to a phishing scam.

A typical scam: a persuader is put out, but just as you grip hold of it, the trap snaps shut on you

#3 – It is not a rocket science technology.

Phishing attack involves creating a forged website and it might be difficult to certain people. However if it is to compare to hacking a banking server, creating a forged website is not that complicated. Therefore many novice or intermediate scammers will choose to use the phishing method over any other method in their hacking project. In short, phishing is not mainly about technical skills but it is also about how good the hacker in luring his victim into a trap.

#4 – It can be launched via many types of communication channel.

Phishing can happen not only by simply building a forged website and anticipate for the victim to come to you. It can also involve sending emails to the victims to lure them to the forged website. Besides that, a phishing scam uses as well the manipulation of a URL and post it as a comment or forum to trick them to the forged website. Apart from using the computer knowledge to lure the victim, phishing can also be done via phone calls. The conclusion is this type of scam can be done via multiple channels and multiple techniques.

#5 – Compromising one account is not the end.

After stealing one’s credentials is not the end, but it can be the beginning. Why is it so? Internet users nowadays have many online accounts for instance Facebook, Twitter, and LinkedIn. In common, most users will use the same username and password for each of the account so that remembering them is not an issue. Hence this can lead to the users’ credentials that had been stolen can be used as well for other accounts by the scammers.

In conclusion, phishing can be an old technology but it is not an out-dated technology. There are still countless internet users who fell for this old technology. To have a better IT security, we should always stay focus and caution when using the internet and pay extra attention when something unusual occurred.

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