Create a Google +1 button for an entire site

About a week ago, I posted about how Technology Bloggers now supports Google Authorship, so that writers can now claim posts as their own via linking them to their Google + profile. This article is also about the blog integrating further with Google’s growing social network: Google +.

Until recently it was not possible to create a sitewide Google +1 button, so that users could +1 your entire website; before you only used to be able to +1 the exact page you were on. However thanks to one of Google’s recent updates, it is now possible to +1 an entire site!

If you are a website/blog owner, then this article is probably going to be of particular use to you 🙂

I have recently added a sitewide Google +1 button to Technology Bloggers sidebar, which sits on the sidebar, next to our other social widgets.

Social media buttonsTo get a +1 button, you need to visit the Google +1 Button customisation page. There you can choose the style of your button, how big it is and the language used. What most people probably then miss is the ‘Advanced options’ link.

Advanced Options

If you click ‘Advanced options’, you get a whole new set of options drop down. One of these options is URL to +1. Usually when you place a +1 button on your site and a user clicks it, it +1’s that exact page. However if you enter your sites URL into the box and then get the code, when a user clicks your +1 button it +1’s your entire site.

Google +1 ButtonFor more information on the URL +1’d when users click your button, please see Google’s URL configuration explanation.

Sharing

When someone clicks +1, they will also be given the option to share the content/page to their circles. Usually Google will fetch the page title, and choose a selection of text and an image from the page users are currently on, however it is now possible to customise this too by customising the +Snippet.

Scroll down the page and you are able to select the type of page users are on, is it a local business, article, book, organisation, event, review etc.? You can also choose the title, description and image of the share. If you have created a sitewide share button, usually the button will offer users to share the current page, however by customising the +Snippet, you can make it so that your chosen title, text and image are what are shared, not the one Google automatically selects.

To implement the snippets you just have to add a few meta tags or some HTML code to your page.

Problems

One small problem I have come across when implementing this on Technology Bloggers is that you can’t successfully run 2 +1 buttons on the same page. That means that if you want to have a sitewide button, so users can +1 and share your homepage, and a button on every individual page, where users can +1 and share that page, it is not entirely possible.

The code of the button determines the URL to be +1’d, so it is completely possible that you can have 2 buttons, 1 for the page and one for the site, however the problem is with the +Snippet and the sharing, as both buttons inherit the meta data, meaning that when you share the individual page, it doesn’t share data from that page, but your generic sitewide text, image and title.

It isn’t really a major fault, and with a bit of clever scripting (and a lot of time) I am sure I could get it to work the way I want it to. I am sure Google will release an update at some point which allows you to have 2 +1 buttons, one for the site and one for the page, but in the meantime, we will just have to put up with it not working exactly as we would like it to.

UPDATE: I managed to resolve the problem easier than I thought. I added the +Snippet to the theme header, however told it only to appear on the homepage. The button is designed to fetch the +Snippet from the page users are on, unless the button is designed to +1 a specific URL, in which case, it goes to that URL to fetch the +Snipped – the homepage, where the +Snippet for the entire site is.

You and +1

So what is your opinion on the +1 button, do you use it in the same way/to the same extent the ‘Like’ and ‘Follow’ buttons, or is it not as important? If you own a website or blog, will you be adding a +1 button to it, and if so do you think it is better to have a sitewide +1 or a unique URL +1 button – or both!

Steps you can take to protect your identity and assets

Identity theft ravages the financial world about like a force-five tornado. With just the four digits of your social security number, a sophisticated “digital impersonator” not only has power to take all your money but also to open credit accounts and secure mortgages totalling potentially a million dollars or more.

More credit cards increases vulnerability to identity threatNaturally, the more assets you have and the better your credit scores, the more damage a skilled identity thief can do. Therefore, although you do not want incipient paranoia to drive you into the company of identity-protection scammers, you do want to safeguard your accounts against intruders and thieves of all descriptions.

First, follow your common sense. Shred everyday documents that reveal your financial information, keep sensitive documents out of your trash, and digitize your most important financial information, protecting it with impenetrable passwords. Then, develop healthy habits that will keep your personal information safe wherever you go and whatever you do:

Empty your purse and wallet

Make cash the official currency of all your commerce. The more you use credit and debit cards, the more you make them vulnerable; you obviously increase the risk of losing them, but you also put them at-risk of password theft or “skimming”, the use of electronic devices to capture the numbers on their code strips.

On an ordinary day, you need only your driver’s license, your health insurance identification your roadside assistance card, and the one credit card you use for emergencies – the one with the best, most efficient theft and fraud protection. Carry enough cash to cover your transactions and provide for an emergency stop at a coffee shop! You’re safe and good to go.

Refuse to do business over the phone

Under no circumstances should you ever transact business over the phone, because you have absolutely no way of authenticating the person on the other end really is who he or she claims.

Automated transactions give you a few more protections than voice transactions, but they still come with risk that a determined identity thief may steal the numbers you send and therefore gain control of your accounts.

Especially refuse to share the last-four digits of your social security and charge account numbers with telephone service representatives. Exercise similar caution about internet transactions, double-checking to make sure your easy-access, user-friendly bill-paying and shopping sites have high-quality encryption and other hack protections.

Create and re-create strong passwords

If you watch crime dramas and mysteries, you know that every sleuth, whether good guy or bad guy, easily guesses the most common passwords – your birthday, your children’s and pets’ names and your address.

Sophisticated computer spies have compiled lists of the top twenty most frequently used password formulae, all of which are so painfully obvious even the “Home Alone” villains could guess them. Use your own criminal mind to develop passwords only you could know. Then, change those insidious, super-sneaky passwords about once each month.

Keep your distance

When you must use the ATM, or when you use your debit card at the gas station and in other public locations, make sure people are not peering over your shoulder, and shield the keypad with your free hand while you enter the magic digits.

Whatever precautions you take in semi-public situations, take them to an exponent of ten when you use a credit or debit card at a major retailer, because you are extremely exposed as you use the elevated keypad at the check-out stand.

Check every “mistake”

Good financial management requires you reconcile your account statements every month. Personal safety demands you check and reconcile your accounts at least every week. Use your banks’ and creditors’ websites to review deposits and purchases, making sure your own records match theirs. Whenever you see a discrepancy, call the customer service line immediately, engaging the representative until you feel satisfied they have corrected the error or you have taken proper steps to protect your account and assets.

“I used to take pride in being a trusting person,” says one identity theft victim, “No more! Now, I take pride in how safety-conscious I have become.” Stressing the emotional and practical consequences of identity theft, “You cannot imagine how vulnerable and violated you feel when an invisible thief steals everything you have worked to save. Then, you cannot imagine how much work it takes to reconstruct your genuine financial self.” Feeling a little bit safer and more secure because she has survived the ravages of identity theft, the victim says, “Now, a thief will find it easier to break into Fort Knox than into my accounts.”