The stolen iOS

Apple are great at marketing. Well, Steve Jobs was at least. Apple are also great innovators, although that is more debatable.

A few weeks ago I came across a video of the Steve Jobs introducing the iPhone. I found it quite comical how the audience gasped and clapped at some of the features; the idea that you could use your finger on a screen instead of a stylus, the ‘amazing’ elastic band scrolling effect, and by far the most impressive, the iPhone could handle the web like a computer, not a mobile phone. Steve Jobs even mentioned that Apple planned to make 3G phones in the future.

The fastest network the original iPhone was compatible with was EDGE, which at the time would download at speeds of up to 473.6 kbit/s; that’s about 2,214 times slower than today 4G 1Gbit/s speeds!

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Apple, Google and Yahoo! all working together on one device – I doubt that will ever happen again.

How far Apple has come since it launched the smartphone that changed the world in 2007.

iOS7

The original iPhone was unique. There was nothing like it and it was undoubtedly the best smartphone on the market at the time. iOS7 on the other hand is arguably just a cheap imitation of Android OS. That is the extreme view of course, I would also argue that Apple are only learning from Samsung, see what your competitor does well, then improve it, repackage it and sell it yourself.

iOS 7iOS 7 came with a few bugs and hiccups, but then most new software does so I am not criticising Apple for that. Aesthetically, childish icons, illegible fonts (due to poor colour schemes) and the motion sickness some people complain of because of the whizzy new interface, are all problems that are down to bad design.

In terms of technical problems, the inability to downgrade to iOS6 and the battery issues many users of older devices are facing when they upgrade are also Apple’s fault. Whilst I say they are Apple’s fault, they almost certainly weren’t accidental. If you don’t let people to downgrade, you force them to use to your new OS.

Free Upgrades

Apple now offer free upgrades to the latest iOS which you could argue is good for owners of older iPhones, but not so good for Apple’s bottom line. However if you look at the tests, generally older phones perform better on their original operating system than they do on iOS7; for example the iPhone 4 loads faster on iOS 6 than it does when running iOS 7.

If you have an iPhone 4 running iOS 7 and your friend has an iPhone 5C or 5S and your phone runs like a dog but theirs flies, it kind of makes you want to buy the latest phone.

Free upgrades also give users the perception that sticking with Apple is a good idea, because Apple look after them. Additionally having access to iOS7 will mean more users are familiar with the interface, so buying a new phone isn’t such as big a jump.

Bad Now, Better Later

Here’s a thought, why have Apple failed to address the battery problem that plagues all smartphones? Old mobiles used to last for weeks between charges. I still own a Nokia 3510 which was released 12 years ago, yet if I fully charge it and leave it (switched on) it will last for a good few weeks – my S4 Mini can do about 60 hours tops. I believe many smartphone manufacturers are holding things in the bank for future. Better batteries are available, but it is more profitable to release better features gradually than to give consumers one fantastic upgrade every 3 to 4 years.

iPhone battery lifeMaybe Apple want iOS7 to look a little childish and have a few faults, so that when the next iPhone (or the one after that) comes out with a brand new OS, it looks so much better.

Time

When anything first comes out there is a lot of hype about it, sometimes good, sometimes bad, but often a mix of both. Those who ‘love’ the iPhone (or those who have been sucked in by Apple’s marketing) will stick with the phone for a long time to come. Those who are more critical won’t stop viewing things differently either. At the end of the day Apple is just a bunch of people trying to make money for another bunch of people – just like almost every other company.

Writing frequency

Today I pose a question: is it possible to blog on a daily basis?

It is easy to ‘scrape’ content on a daily basis, but can you write and publish a really good post every day? Jonny seems to have publishing weekly down to a tee, every week we get something new and thought provoking. 4 to 5 posts each month, every month.

I have a more erratic style of publishing, 2 posts in January, 5 in December, 1 in November, 3 in October, 5 in September, none in August – you get the picture.

I like to spend a lot of time on articles. I usually do a lot of research and background reading to try and put together an interesting, factually sound piece of work. I am a little bit of a perfectionist, which is sometimes really good, but it can be annoying. If I care about something, I like to put a lot of work into it. I care for this blog, so I want every post to be really good. Not every post I publish has or will be really good. I need to face the facts.

So, I as I am writing this I am setting myself a challenge. Write an article at least once a week and hit publish. No faffing around, just write a post and publish it every Monday.

A blog needs posts. I need to be consistent.

See you next Monday.

Over and out.

Concluding a series on the S4 Mini

This is the conclusion article in a series reviewing the Samsung Galaxy S4 Mini.

Here we are at the end of another series. This was my most inconsistent series, which I should have ended in October, but here I am in January 2014 finishing it off!

In the first article I introduced my new purchase and started the series. I am still (very) glad I chose Android over Apple and a Samsung Galaxy over other rivals. I really like the (in the words of David) Disney layer Samsung add, having compared it to various other Android devices, not running the Samsung version of the OS.

D3O case for the S4 MiniWhilst I do like the S4 Mini, is hasn’t been an easy ride. Before I got my D3O case and Tech21 screen protector, I dropped my phone. The screen hit something and it bounced to the floor. This completely ruined the screen. I took it in for repair and £100 later I had my phone back.

Note to self: always get a really good case, as the cost of that is way less than the cost of a repair. Oh and try not to drop your phone.

A few weeks later my battery started playing up. It wouldn’t hold charge and depleted very quickly. I wasn’t sure if this was related to the earlier drop or not, but I took it back to the shop I bought it from and they said that as it was still within warranty (Samsung give a two year warranty) they would take a look and repair it for me. A few days later I got my phone back (again) and since then nothing has gone wrong.

I recently dropped it again (by accident) outside. It landed on the pavement and bounced to the ground. Luckily the D3O did its work and my phone is still perfectly fine.

Anker S4 Mini Screen ProtectorIn terms of screen protectors I would say the Anker one was much better than the Muvit alternative, however since that post I have purchased a Tech21 Impactology screen protector and I would rate this the best yet. It cost £20 which is five times the cost of the Anker one and I don’t think it is really that much better. Clarity, responsiveness and adhesion are pretty much the same, it’s only the level of protection that I think is probably a little better. Check out this video for more.

My final article reviewed the RoadWarrior car holder for my S4 Mini. Depending upon the car it can be awkward to place, and I am worried it might damage my phone (if I am not really careful when inserting/removing it) but the FM transmitter and spare USB port are great features that I value.

Overall I enjoy using my S4 Mini. It is a good little phone with great capabilities. The battery life could be improved and the OS could be made a little sleeker/easier to use in some places, but on the whole it is a very good handset to buy; it’s more affordable than it’s bigger brother – the S4 – whilst offering a similar experience, from a more conveniently sized device.

Four and a Half StarI think the S4 Mini is worthy of a 4.5 star rating. 🙂